Having the right systems and processes in place to support your marketing and sales functions will benefit your business considerably, increasing efficiency, freeing up time and giving you quick visibility on performance.
Marketing systems
Selecting the right marketing systems for your business and investing in system training and development, is a key part of optimising your marketing. This process can be complex, time-consuming and initially costly, particularly if you don’t have the right level of expertise within your team to steer you through.
The expectation that an off-the-shelf marketing system can instantly transform your business and its processes is unrealistic, especially if your business has specific requirements that are uncommon to other companies. Developing a marketing and sales system, such as CRM, to meet your requirements can be costly, initially, taking up staff time and resources. If you don’t invest money or spend enough time scoping your requirements at the beginning, you’ll soon find that users become frustrated. They often blame the system’s limitations for incorrect or under-usage. The efficiencies you bought the system in for, reverse and over time this becomes costly.
Marketing systems include:
Process improvements
Regular review of marketing and sales processes, including lead handling and automated communications, is essential if you’re to keep your marketing and sales teams fully optimised. Inefficient processes and working patterns waste time and open your business to unnecessary costs and risk, as well as creating frustration for staff. Understanding the best ways to improve marketing and sales processes can be difficult and time-consuming, particularly if you don’t have the right level of expertise to guide you.
How we help?
We’ll review your current marketing and sales systems and processes to identify areas of improvement. Then help you to either optimise existing or select and set up new systems and processes.
We will help you to:
• Assess the effectiveness of your current systems and processes
• Optimise your systems and processes
• Select the right marketing systems and processes for your business
• Configure to accurately report on progress and results
• Improve ROI on system usage
Why choose Reva?
We are skilled and experienced at accessing and improving marketing and sales systems and processes. Our structured and thorough approach enables us to identify where you need to make improvements or require new systems and processes. We are also experienced in system and process setup and optimisation, helping businesses to gain greater returns from their investments.
